Fan Data
Controlled and Connected
Fan data embodies an artist’s relationship with their fans and is among an artist’s most valuable assets. We believe that fan data should support and sustain artists throughout their careers.
With Fandation it can.
Partners, technology, and trends change — Fandation preserves the value of fan data through it all.
Artists, Managers, and Agencies
If it’s not your privacy policy, it’s not your data.
Privacy policies establish a legal relationship between fans and the collector of data, defining the “controller” of the data. That legal relationship is more important than any contract, license, or marketing promise, and is the closest you can get to legally “owning” fan data.
If the privacy policy displayed at data collection is a platform, partner, label, or other third party that data isn’t really the artist’s, no matter what the partner promises or their marketing claims.
The only way to have full legal control of your fan data is to use your own privacy policy.
Whether it’s email, SMS, fan clubs, merch/D2C, online advertising or drops, Fandation provides the privacy policies, terms, international giveaway rules, and support needed to transform fan data into a true asset.
For emerging artists our basic tools don’t break the bank. For large artists we offer hands-on support and enterprise-grade tools to maximize and preserve the value of fan data.
Merch Companies
Spin up new stores and manage large rosters with speed and confidence, knowing the right legal protections are in place every time. Sync and manage Shopify policies and custom pages across every store you operate. Something change? Update once and sync across every store with one click.
Seamlessly integrate artist privacy policies to unlock data consolidation and improved marketing.
We know updating privacy policies and terms is not where your time is best spent. Fandation’s merch plans include access to our best-in-class templates, continuous updates as laws and risks change, and annual reviews to build and preserve client trust. We can also handle privacy rights requests or other compliance tasks so you can get back to what you do best.
Worried about ADA or cookie lawsuits or need updates to your client contracts? Our partner Reverb Data offers unmatched expertise on data issues in the music industry.
Labels and Distributors
You have the fan marketing expertise to take your artists to the next level. Your artists need that support but don’t want to give up control of their data.
This is an increasingly common scenario for labels and distributors of all sizes, leading to unnecessary friction and suboptimal results.
Take the anxiety out of supporting your roster with Fandation. We provide the privacy policies, terms, giveaway rules, and support to maximize the value you bring to your artists without sacrificing trust or legal risk. All with global, multi-language support.
Fandation and our partner law firm Reverb Data can also help with your own operations, artist agreements, distribution/DSP deals, cybersecurity/cyberinsurance, or just about anywhere else data touches the law.
Tech Platforms
Fandation helps platforms stand behind their commitment to putting artists first, automating and scaling the documentation and support necessary to align marketing messages with legal reality.
For SMS providers, we can help ensure your customers have privacy policies and terms that meet both legal and wireless carrier requirements, removing obstacles to customer launch and lowering your legal risk. Imports and exports of SMS lists are simplified, keeping you protected and out of the crosshairs of plaintiffs looking for TCPA paydays.
Our privacy request support service takes pressure off your teams, ensuring you have clear direction on which data requests from fans are legit and what you need to do to comply.
Trusted Expertise, Built for the Music Industry
Fandation is shaped by the industry-leading expertise of Andy Blair, former Chief Privacy Officer at Universal Music Group and a recognized legal authority on data issues in the music industry.
We understand your world, speak your language, and deliver practical solutions that allow artist teams and the partners that support them to capture and leverage the full value of data.
